"NorthFace Rap" New visuals from SF Hip Hop outfit The Jealous Guys, produced by Drums & Ammo Founder DJ Ammbush. The North Face company played a big part in the shaping of 90's Hip Hop. Adorned by artists mainly from the East Coast (Redman, Pete Rock & C.L. Smooth and countless others), TJG's express their love for the gear at the same time pointing out the obsession of money and the lack of employment in San Francisco. Shot and edited by Ammbush for DNA.
